Building a PROMs Programme That Actually Works

Are we measuring whether care is truly improving patients’ lives?

Patient-Reported Outcome Measures (PROMs) are becoming an increasingly important topic across UAE healthcare, driven by Department of Health’s Value-Based Healthcare initiatives, new Dubai Health Authority requirements, and growing international recognition through frameworks like the Newsweek World’s Best Hospitals rankings. For many organisations, they’re still a relatively new concept — what they are, how they differ from patient experience surveys, and what they mean in practice.

This on-demand executive discussion, featuring Paul Millett in conversation with Mary Vance, moves beyond the basics and into the harder question: what separates a PROMs programme that genuinely improves patient care from one that simply adds another data collection exercise — and what it takes to move from mandate to meaningful implementation.